One of the problems we run into are law firms with multiple
practice areas. The sites might be full of great content on
dozens of practice areas. But nowhere to be found in search
engines no matter what you search for.
The reason is
simply that SEs don't know what the site is all about. There are
too many keywords, so none of them are taken seriously. In other
words - the SE is confused and degrade the site.
Set up mini-sites
with very specific practice area as the key words.
This is one of
many practice areas for a NJ law firm. The focus is on NJ tax
appeal only. And the content is useful information - and less
about the lawfirm itself. Links are provided to the main site,
but often the visitor will contact the lawfirm directly for that
practice area site.
We set these mini-sites up
for $750 including domain and hosting. We also add inbound links
to the sites to trigger search engines. These links are properly
formatted with the keywords.